Thursday, May 6, 2010

2010 TIME 100: The World's Five Most Influential Athletes

Last week, TIME Magazine released 2010 TIME 100:  The World's Most Influential People.  I always enjoy reviewing this list because it's an opportunity for me to step out of my USA bubble and expose myself to international trailblazers and influencers in art, politics, business, music, medicine, philanthropy, sports, etc.

This year, I was particularly interested to learn how many athletes or individuals tied to sports made the list.  As it turns out, there are five including two Americans.  As much as we like to think we rule the sports world, TIME Magazine thinks otherwise.  Forty percent isn't exactly world domination.

Below includes the Five Most Influential Athletes or Heroes, per TIME Magazine, along with a blurb providing context as to why they made the list.  I also added my two cents and shared when I discovered these athletes.  I was hip to four of the five.  Not bad. 

1.  Kim Yu-Na:  Figure Skater  
This year I hardly watched the Winter Olympics.  I have no idea why I was less interested than I've been in the past.  The only event I watched with slight regularity was figure skating, my favorite Winter Olympic event.  I'm always in awe by the grace and athleticism that the skaters exhibit.  The way these athletes toss fear aside and just trust in their partner or themselves is unfathomable, for me at least.  The one skater that stood out to me was Kim Yu-Na.  Her routines were jaw dropping.  It's good to know that I wasn't the only person captivated by her movement.  She is one of Time's Most Influential People in the World. 

Check out what Silver Olympic Medalist, Michelle Kwan, had to say about Kim Yu-Na,
I couldn't have been more surprised or honored last summer when Korean figure skater Kim Yu-Na told me that as a 7-year-old, she was so inspired by my skating at the 1998 Winter Games that she memorized my skating routines, pretending to be at the Olympics. Twelve years later, she no longer had to pretend. I have never seen a skater with such a combination of artistry and athleticism. From the first notes of her sassy James Bond medley to the closing Gershwin strains, Kim's inspiring performances in Vancouver changed the face of figure skating forever. Those 6½ minutes on the ice left not only a mark in the record book but also an indelible impression on millions of young girls around the world. For Kim, the dream that began as a 7-year-old has been realized. For these girls, thanks to her, a dream and journey are just beginning. 
2.  Phil Mickelson:  Golfer
I'll admit, I didn't really start following golf until Tiger Woods stepped on the scene.  In my opinion, no one that looked like me participated in the sport, so why should I care.  Also, it was kind of off limits in my mind.  Growing up, my Dad used to take me to the basketball court and we'd shoot hoops for hours.  Golf wasn't as accessible as other sports that I was more familiar with.  There was a dress code, you had to wake up early to get on the course, it went on for hours, it moved slow....it was just boring.   I lacked an appreciation for the sport and how challenging it was until I started to watch Tiger Woods.  As a result of following golf more, I became familiar with some of its other greats, including Phil Mickelson.  I couldn't understand how "this guy" could give Tiger such a run for his money if Tiger was supposed to be the best.  Last month, I was glued to the TV, like most of the country, waiting to see if Tiger was going to pull off a comeback or if Lefty was going to win another green jacket.  So glad Mickelson held on for the win.  Couldn't have been happier for him.

Here's what another golf great, Jack Nicklaus, had to say about Phil Mickelson,
Now that I am five years removed from competitive golf, I, like many of you, have simply become a fan of the game. I have long enjoyed the engaging personality of Phil Mickelson, 39, and the smile that has endeared him to many fans. We have all celebrated Phil's victories and cried with him over the struggles faced by his wife Amy and his mother. Family has always been my priority, and their presence outside the ropes has underlined every win. After he won this year's Masters, I imagine that slipping into a third green jacket would not have meant nearly as much to Phil had he not first slipped into the embrace of his family. That's the way it should be. My wife Barbara and I are proud to call Amy and Phil friends. (via Jack Nicklaus, who's won a record 18 major golf championships)
3.  Didier Drogba:  Soccer/Football Player
If you're unfamiliar with Didier Drogba, get familiar.  Or, if you think you've heard his name somewhere before it may be because he was just featured on the Vanity Fair cover alongside Christiano Ronaldo, for their World Cup issue.  He's definitely someone to follow when next month's tournament gets underway.

There are six African nations competing in the World Cup.  To date, no African nation has ever won the tournament, but experts say that if it were to happen this year, Ivory Coast would be the team to do it, and the reason for that is Drogba.  He's not only carrying the weight of his country on his shoulders, but an entire continent.  What pressure! 

Read what Ebben Harrell had to say about Drogba and why he means so much to the sport and his fellow countrymen, 
If soccer is a religion in England, then the Slug and Lettuce pub in Putney is its Vatican. There, over warm beer and soggy fries, middle-aged men pontificate on everything from the inherent sinfulness of the offside trap to the fallibility of Wayne Rooney's left foot. But like church officials confronted with Galileo's telescope, football's high priests can't quite make sense of Didier Drogba. "He's a weapon, not a footballer," says one. "A specimen," says another. "The scariest footballer in the world."
Drogba, 32, a striker for England's Chelsea Football Club and the captain of the Côte d'Ivoire team, has shown the world what's possible when power and grace fuse on the soccer pitch. Imagine the body of an NBA star with feet as nimble as a prima ballerina's. When the World Cup kicks off in South Africa in June, he will carry the hopes of a continent as Africa's best-known soccer star. (West African fans will toast him with a beer glass called the Drogba. It's nearly twice the size of a normal mug.)
No one knows the rickety and high-spirited but often heartbreaking touring bus that is African soccer better than Drogba. At the 2006 World Cup, his homeland ravaged by civil war, he organized a statement from the Elephants, as the Ivorian national team is referred to, calling for peace. Many credit the ensuing calm for allowing reconciliation to begin. At a match last March, 22 Ivorians were killed in the crush to see their beloved heroes play. After the game, Drogba resolved to donate every dollar he earns from endorsements to a charity he set up to build new hospitals in the country.
Drogba is conflicted about his stardom; the same love of No. 11 that brought Ivorians together in 2006 also led to the fatal tumult last year. "I'd like the country to ultimately be able to deal with political problems itself," he says in his soft, French-accented English. "It's not really good to depend on the win or defeat of the national team. That means there is something wrong."
On the pitch, Drogba is known for the strength with which he holds off opposing defenders; it's that awesome ability that scares and baffles the high priests at the Slug and Lettuce. But why should it surprise them? This sensitive young man already carries so much of Africa's weight on his wide, sturdy shoulders.
4.  Sachin Tendulkar:  Cricketer
I'll be honest, I had no idea who Sachin Tendulkar was before discovering him on TIME's list.  Admittedly, I'm a little a green when it comes to cricket (no pun intended, well kind of...). So, I searched for him on YouTube and there were over 4,000 results.  No big deal.  Fans love him for his hitting ability.  After watching a few videos,  I recognized how he sent balls flying at high speed, which caused endless frustration by his fellow cricketers on defense, further causing his extremely celebratory fans to go crazy in the stands.  That kind of reaction does not get lost in translation across sports boarders.  I understand his appeal, but if you need further convincing, Tendulkar amassed over 160K Twitter followers in less than 48 hours.  These numbers tell the whole story. In a society where popularity is judged on the number of Twitter followers or Facebook friends you have, that's major.

Here's what New York Times best-seller Deepak Chopra had to say about Sachin Tendulkar, 
In the history of cricket, only one man has scored a double century — 200 runs — in a One Day International match, and his name is Sachin Tendulkar. To millions of Indians and countless fans around the world, this act, which caps a career of record-breaking feats, arouses a sense of awe.
Cricket casts the tiniest shadow on the American sports scene, but globally it stokes the fire in people's souls. Inherited from imperial England, the world's second most watched team sport has become a symbol of beating the colonials at their own game. Sports heroes such as Tendulkar, 37, stand for national dignity in a way that perhaps only a postcolonial nation can understand. And feel grateful for.
5.  Serena Williams:  Tennis Player
I remember when Serena was known as Venus' younger sister that also showed signs of being a decent tennis player. How good she'd become was still unknown.  I also remember sitting in my parents' living room, watching Serena play, and debating my brother about Serena being a better player than Venus.  He disagreed and we went at it.  I think he dismissed my point of view because he was the athlete, and I was the younger sister.  But I stood my ground because I knew I was right.  Fast forward 10-15 years later and this is no longer up for debate.  Serena has undoubtedly proven to be the superior Williams sister, as well as female tennis player of my generation.

Her power, focus, and consistency is not to be messed with.  I love that she shuts down her critics that say she's not devoted to tennis.  Yes, Serena has interests off the court and I applaud her for doing so.   If she wants to open schools in Africa, she should.  If she wants to pursue fashion, or become an actress or a nail technician, she should!  If she can balance everything and still be at the top of her game, she should do it all! Serena is so good that when it's time for her to redirect her focus on to the court, she turns on her tennis switch and lights it up.  I have no doubt that when the French Open starts later this month, she'll be ready to take out every opponent, Venus included.

Here's what Billie Jean King, tennis champ and social-justice pioneer, is a co-founder of World Team Tennis and the founder of the Women's Sports Foundation, had to say about my girl,

 Serena Williams is one of those rare champions who have transcended sports and impacted our society. In tennis, she is as focused as she has ever been at any point in her career, and it shows. (She recently picked up her 12th Grand Slam title, the same number I won.)
But in addition to the people who follow her on the court, she has a growing legion of fans outside the sport. Serena, 28, is committed to making a difference in the lives of others. Her work with children in Kenya and here in the U.S. stresses the importance of education.
Through her charitable efforts, people are seeing her in a larger context. She has several interests — yes, tennis is one of them — but it is this new combination of success on the court and stability in her life that is creating new opportunities, for her and the people whose lives she touches. 
Click here to read about the other 95 Most Influential People in the World.

Source:  TIME Magazine

Wednesday, May 5, 2010

Michael Jordan: Show Us What You Got

As you know, Michael Jordan recently became the majority owner of the Charlotte Bobcats.  My initial reaction upon hearing this was, ummm, I wonder how this'll turn out.  Let's be real, when it comes to bball, MJ hasn't had much success in many endeavors beyond lacing up as #23 for the Chicago Bulls.

Since the Bobcats made the postseason for the first time in franchise history, they finally have a story to tell that people (sports + fans + networks + sponsors) want to hear, but it's up to Michael Jordan and President & COO Fred Whitfield to finally make the Bobcats financially viable.  Today, Sports Business Daily reported,
The team prior to the '09-10 season was "projected to lose $35[M]," but team officials said that "several successes of late have improved the Bobcats' bottom line." The Bobcats have sold "more than 800 new season tickets for next year," and renewal rates have "climbed to 85%, up from around 70% in recent years." That ranks the team sixth and 12th, respectively, in the NBA. Whitfield said that those sales, "much like several corporate sponsors expected to be added in the next few months, are the culmination of an 18-month push." Industry execs said that the Bobcats "must pounce on the momentum" from making this year's playoffs. SportsCorp President Marc Ganis: "They must stay in the public eye after the playoffs. Every week or two, they need to have something that puts them in the public eye. It almost needs to be scripted." (via Sports Business Daily)
 I totally agree with this, but it's easier said than done.  With everyone speculating about where today's top free agents will land, it'll be very difficult for the Bobcats to keep their seat at the cool kids table.  The Bobcats' PR department have a tough road ahead of them.  They must craft a killer strategy to continue the buzz about the team.  Unfortunately, the Bobcats don't have any picks in June's draft.  That would have been an immediate and obvious opportunity to stay relevant.  And, with rumors swirling that Larry Brown is going to return to the 76ers, it doesn't seem like the PR team has much to work with.  It'll be interesting to see what "news" the PR team will be able to manufacture to accomplish Ganis' challenge.

The Sports Business Daily article also mentioned,
 Jordan "approved increased budgets for game operations at the end of the regular season and into the playoffs, adding flair to the team's post-season push," and he allowed Whitfield to "hire eight staffers, the franchise's first gain since laying off 38 employees" in '08. (via Sports Business Daily)
Sometimes you have to spend money to make money, but MJ should be careful not to overdo it.  It's going to take more than one successful trip to the postseason to turn the team around financially.  Yes, increased season ticket subscribers and sponsorship packages help, but team execs shouldn't lose focus on putting a product together that people will want to pay to see.  The last thing you want is for the Bobcats' fan base to feel duped because the team's success was a one and done situation.  If they can't hold on to Larry Brown, they're going to be in trouble.  It's doubtful that a team with their pool of talent will make back-to-back appearances to the NBA Playoffs.

Michael Jordan has the business and basketball worlds taking note of every move he makes.  He's finally back in the spotlight.  Just the way he likes it. Will he come through in the clutch like he's done so many times in the past, or will this be another blemish on his record?  Looks like we'll have to play the wait and see game.  Although, my money is on the Bobcats returning to obscurity.  Just sayin'...

Wednesday, April 28, 2010

Bleeding Purple & Gold!!


If I were to make an uneducated guess, I'd say that the majority of the Lakers/Kobe fans reside in the 310 or the 323.  Nothing scientific about it.  Purely based on tweets and Facebook status updates I've read during the playoffs. And based on that uneducated guess, I would be loud AND wrong.  And, if I were a betting woman, I'd be broke. Well, thank goodness I'm neither uneducated nor a betting woman.  I'm so much smarter than that. I know you guys perpetrate a fraud.  Front like you dislike the Lakers, but cheer for them on the low.  Yep, if you're suddenly feeling uncomfortable reading this, that means I'm talking to you.

Today, the NBA announced that Kobe Bryant's #24 jersey is the top selling jersey in the country for the second consecutive season, while the Lakers also top the list with merchandise sales.  This report is based on sales at the NBA Store in NYC and on NBAstore.com, since the start of the 2009-2010 NBA season through April 2010. 

Love 'em, hate 'em, or love to hate 'em, hella people are coppin' that purple and gold.

In case you're wondering, here's a breakdown of the Top 10 Most Popular teams and Top 15 Most Popular Jerseys.

Top 10 Most Popular Team Merchandise:
  1. Lakers
  2. Celtics
  3. Cavs
  4. Bulls
  5. Knicks
  6. Nuggets
  7. Magic
  8. Heat
  9. Spurs
  10. Sun
Top 15 Most Popular Jerseys:


  1. Kobe Bryant/Lakers
  2. Lebron James/Cavs
  3. Kevin Garnett/Celtics (up one spot from last season)
  4. Derrick Rose/Bulls
  5. Dwight Howard/Magic
  6. Dwyane Wade/Heat
  7. Chris Paul/Hornets
  8. Paul Pierce/Celtics
  9. Kevin Durant/Thunder
  10. Carmelo Anthony/Nuggets (up five spots from last season)
  11. Nate Robinson/Celtics (boo.  i still don't approve Nate the Great in a Celtics uni)
  12. David Lee/Knicks (get it now b/c i doubt he'll be a Knick next season)
  13. Brandon Roy/Trailblazers
  14. Pau Gasol/Lakers
  15. Rajon Rondo, Boston Celtics (shocker)

Did you peep how my Knicks are still represented on these lists even though they stink?  You gotta love it.  Also, I just want to go on the record as saying that next season the Knicks will hold down the #1 spot on both of these lists after they sign one or two free agents this summer.  Pow.

Monday, April 26, 2010

Dwight Howard leaves agent. Is this decision Superman's kryptonite?


On Sunday, Yahoo! Sports reported that Dwight Howard is no longer represented by Aaron Goodwin of  Goodwin Sports Management (GSM).  If you're unfamiliar with GSM, it's a Seattle based sports agency that represents almost two dozen NBA and WNBA players including Kevin Durant, Al Horford, Jamal Crawford, and Candace Parker.  Although it's unknown who's going to handle Dwight's business ventures moving forward, rumors suggest that the chosen ones are friends and family.

D. Howard has been a GSM client since he was drafted in 2004.  Since then, GSM has successfully marketed Dwight, building an empire stacked with a $20 Million-a-year endorsement portfolio.  D. Howard lends his likeness to major brands such as Adidas, Gatorade, McDonald's, NBA Live, T-Mobile, and Ed Hardy (cough...no comment...cough).  He also has a role in the movie, Just Wright starring Queen Latifah and Common, which hits theaters May 14th.

With all of this success, one may think that Dwight is losing it for leaving GSM at such a high point in his career, not to mention in the middle of the playoffs.  A small part of me agrees, but a larger part of me thinks the Olympic Gold Medalist will be just fine.  Remember when Lebron caught flack for leaving GSM to also have his friends handle his business deals?  Well, so far it seems that things have turned out pretty well for the King.  Don't you agree?

See, generally, the hardest part about locking in deals is convincing major corporations of an athlete's marketing potential.  Once you're able to do that, and you secure at least one deal, offers start to flow in.  Dwight has had no problem selling corporations on his on-the-court skills.  Like Lebron, he's lived up to the hype after transitioning from high school to the league.  What's better, last year Dwight took his team to the NBA Finals, also showcasing his ability to lead, while responding to critics who outed him for being too playful during games and not serious enough to lead the Magic to the promise land.

Additionally, Dwight hasn't succumbed to the off-the-court evils which usually compromises an athlete's image and marketability.  Dwight (and Lebron for that matter) has seemingly mastered that part too.  With that said, it appears there's nowhere to go but up.

All of the hard work was done by GSM.  They've designed a blueprint for success when it comes to Dwight.  They've successfully built D. Howard's blemish-free image.  Well, semi-blemish-free if you don't count the somewhat public feud with the mother of his son, which has resulted in Dwight suing his ex-girlfriend, former Orlando Magic dancer, and current cast member of VH1's Basketball Wives, Royce Reed.  But yeah, with that aside, Dwight has the perfect image!

Hopefully, this questionable decision works out for the best.  If Dwight is smart, he has learned a thing or two from GSM over the years.  In fact, him and the new team should really thank GSM for doing all of the dirty work.  If Dwight stays at the top of his game, out of trouble, and things between him and the ex don't get messy(er), everything from here on out should be easy, breezy.  I doubt that Dwight would lose any major deals as a result of new management.

Aside from starting charities in his name, most of Dwight's business deals have come by way of endorsements.  It'll be interesting to see if Dwight's new handlers have him pursue new business development opportunities.  Many athletes have tried and many have failed.   I guess time will tell where this decision ranks Dwight among sports' most business savvy.  I'll definitely be keeping score.

Wednesday, April 21, 2010

Are You Ready for Some Football? Well..Soccer for you guys.


WOW!  I'm literally dropping everything I'm working on to share the newest ESPN 2010 FIFA World Cup spot with you guys.  It's FANTASTIC and literally gave me goosebumps.

I'm sure "you American" sports heads are probably preoccupied with the NBA Playoffs, early MLB season, NFL Draft, trades, signings, etc.  No harm in that.  I'm also guilty as charged, but listen to me when I tell you that you need to start paying attention to the upcoming World Cup.

Don't worry, I'm not going to go on and on about why it matters.  I'll let Bono do that.  Yes, that Bono. I promise the 60 second spot below is the answer to why you should dedicate June 11 - July 11 to watching the World Cup on ESPN.  Get involved and thank me later.

PUSH PLAY:  2010 FIFA World Cup: United 



And, in case you haven't seen the Robben Island spot, here it is!



P.S. I don't know why the video is in widescreen format. I'm new to this whole posting video thing. Please forgive me.